Billy RichardsLooks · London
Looks · London · believable AI beauty

It’s not about being perfect.
It’s about being believable.

Four step-by-step workbooks for beauty & skincare brands — prompt models with pores, not plastic, shoot your products like a studio campaign, and turn one face into a month of content. No studio. No crew.

See the four workbooks Start with the Playbook
$39 · one-time · lifetime access & updates · no subscription
Four workbooks, one method
Included · $39
Editorial AI beauty model
01 · the flagship
The Hyper-Realistic Playbook
16 modules + a Pro Prompt Pack: the face formula, killing the AI look, consistency, before/afters, the funnel — a live prompt builder & 50+ prompts.
Open the Playbook
Believable AI skin texture
02 · texture
The Believable Skin Workbook
One master realism engine, 20 reusable scene prompts and real texture renders — pores, peach fuzz and asymmetry that read as a real phone photo.
Open the Workbook
Nano Banana 2 smartphone realism
03 · the model
Ultra-Realistic AI Photo Guide
How to get & prompt Nano Banana 2 (Google & Higgsfield) for smartphone-real photos — the master prompt & 25+ scene prompts.
Open the Guide
AI product photography campaign
04 · campaigns
The Product Photography Guide
30 reusable @img1 campaign concepts — sunlit hero, macro liquid, vanity shelf, wet tile and more — that keep your real packaging pixel-perfect.
Open the Guide
Billy Richards
Who’s behind Looks

Billy Richards

Biochemist turned frontier-AI engineer — a forward-deployed AI engineer for beauty & aesthetics businesses, and a prompt specialist who lives at the edge of what these models can actually do.

Applied-mathematics degree. Currently AI CTO building conscious machines for healthcare. Three-time founder, two exits — now turning frontier image models into a content engine any beauty brand can run.

BiochemistApplied MathsFrontier AI EngineerForward-DeployedPrompt SpecialistAI CTO · Healthcare3× Founder2× Exits
Believability-first method 60+ copy-paste prompts 50+ worked examples Disclosed, ethical AI